Effective
content creation
Content creation is essential for creating interest in your
brand and its products – our skilled team of copywriters
and designers will help you create the content you need.
Effective
content creation
Content creation is essential for creating interest in your
brand and its products – our skilled team of copywriters
and designers will help you create the content you need.
Effective
content creation
Content creation is essential for creating interest in your
brand and its products – our skilled team of copywriters
and designers will help you create the content you need.
WHY CONTENT CREATION?
Content creation is necessary for content marketing which makes use of a variety of online assets/materials – such as videos and blog posts) to stimulate a potential consumer’s interest in the brand and its offerings. Here are some features and benefits of using content marketing:
DRIVE TRAFFIC
Blog posts in particular help drive traffic to your website, and the more you publish, the better!
BUILD AWARENESS
Content marketing is a great way to tell potential consumers about who and what your brand is.
EDUCATE CUSTOMERS
Content marketing can also give potential consumers vital information about your brand offering(s).
CREATE TRUST
The more your target audience learns about your brand, the more likely they are to trust.
INCREASE CREDIBILITY
Producing content that addresses consumer concerns gives a business authority and credibility.
SHOWCASE EXPERTISE
By showing consumers that you understand them and your industry, you position yourself as an expert.
IMPROVE SEO
Including relevant keywords in published content increases chances of ranking high in searches.
AFFORDABLE
Like SEO, once content is published, unlike Google Ads, it doesn’t need to be paid for.
Why should you use us for digital marketing?
The brutal truth is that businesses live and die by the amount of leads they get. You can always refine your leads and find ways to qualify them better but if you have no leads, you have no sales pipeline and ultimately you have no sales. We deliver these leads.
DRIVEN BY BUSINESS OBJECTIVES
Digital marketing allows us to target our audiences at an unprecedented level. By focusing on the products and services that matter, we can get you the rights leads for your business.
ROI FOCUSED
In the old days, marketers often focused only on generating traffic. These days, we know that traffic without a suitable return on investment is useless. We get you that return.
DATA-DRIVEN APPROACH
We all have a gut-feel, but sometimes that gut-feel is way off. Instead of thumb sucking solutions, we use data to discover the optimal and most cost-efficient strategies.
GOOGLE PARTNER
As a certified Google partner with over 10 years’ industry experience, you are assured that we stay abreast of the latest developments in the industry and meet Google’s high standards.
more than
18
million impressions generated
more than
3
million unique visitors
more than
15 000
cups of coffee drunk
more than
17
million pages views
more than
450 000
leads generated
more than
15
years experience
YEARS OF EXPERIENCE
Optic Blaze has been in existance since 2009 but was built on more than 15 year' of blood, sweat and tears. We have built our business on giving our clients solid advice and value-for-money service.
QUALITY SERVICE
We pride ourselves on building quality relationships and believe that it is better to have fewer clients and provide outstanding service, rather than more clients and mediocre work.
IN-HOUSE EXPERTISE
Our designers, developers, copywriters, and digital marketing specialists are experts in their fields, affording you the best in cutting-edge design, print and marketing services.
TURNKEY SERVICES
Our end-to-end approach to design & marketing means that your business delivers a consistent message across many platforms. This in turn helps you maximise your marketing budget.